Seattle was a hub for skiwear makers for decades, and Roffe was one of the leading brands. Sam Roffe founded the company in Seattle in 1953 after spending 22 years as a cutter at Seattle Woolen.

Roffe himself was never a skier, but he had a passion for craftsmanship and ingenuity and enjoyed assisting on the manufacturing floor. The company designed the United States Ski Team uniforms for the 1964 Olympics, giving Roffe global exposure. In 1967, Roffe hired experienced skier Wini Jones as the company’s lead designer. Jones innovated new concepts and designs throughout her 30 years at Roffe. By the 1980s, Roffe Inc. was the largest skiwear manufacturer in the US.

Explore a selection of Roffe garments below and learn how policies created by the World Trade Organization led to the company’s demise.

Child models posing in Roffe ski wear, Seattle, December 20, 1979

Child models posing in Roffe ski wear, Seattle, December 20, 1979

MOHAI, Seattle Post-Intelligencer Collection, 2000.107.061.03.02

In this promotional image from Roffe, three young models pose in the Seattle ski wear company’s latest designs for children, the “Jr. Ron” overalls, and, from left, the “Chuck,” “Brad”, and “Jack” parkas.

Roffe one-piece ski suit, 1980s

ROFFE burgandy and blue one-piece ski suit, 1980s.

ROFFE one-piece ski suit, 1980s
MOHAI, 2018.45.1

This colorful ski suit was not only functional, but very on trend for the 1980s. To not interrupt the intersecting colors on the top of the suit, the opening snaps are all perfectly color-matched in white and blue.

Two-piece Roffe ski suit, 1990

Blue, two-piece Roffe ski suit, 1990.

MOHAI, Gift of Rose Retzloff, 2021.68.1

This ski suit features a stretch body suit with a separate parka. In the 1960s Roffe was the first US manufacturer to make stretch ski pants. While they also made puffy suits like the one shown above, tightly fitted skiwear continued to be a staple for the brand. The donor of this suit said she “felt like a million bucks in it.”

Seamstresses sewing skiwear at Roffe, Seattle, circa 1960

Seamstresses sewing skiwear at Roffe, Inc., Seattle, circa 1960.

MOHAI, Seattle Post-Intelligencer Collection, 1986.5.11420.2

Manufacturing in Seattle meant that Roffe was an employer for local workers in the garment industry. However, in a 1999 Seattle Times article about the upcoming protests, Roffe was mentioned as one of several companies that had major layoffs in recent years as a direct result of the types of free trade policies that the World Trade Organization (WTO) was promoting.

At Roffe, a team of 130 local sewers and cutters whose jobs were moved to China in 1996. Roffe closed fully in Seattle when Pacific Trail acquired brand in 2001.

Categories:
Fashion

Related Blog Posts

Medium wash bell-bottom jeans with embroidery patchwork on the legs and rear.
July 9, 2025

Stitching with Purpose: Visible Mending in Seattle Fashion

Explore three unique garments from the MOHAI collection that showcase the art of visible mending—from 1960s patched bell-bottom jeans to…
Read More
A color photo of a rock band on stage, with a singer, guitarist, and bassist performing in a small venue wearing denim.
March 19, 2025

Denim in Seattle: From Workwear to Fashion Staple

Seattle loves denim! Although the fabric wasn’t invented here, its durability and functionality are perfect for both work clothing and…
Read More